About the Author of the Site
Hello — I’m Élise Bernard, founder and editor of Style Directions (styledirections.co.uk). I created this space to help you build a wardrobe that feels effortless, authentic and confidently stylish — without the overwhelm.
My love for fashion started as a way to express myself and evolved into a practical passion: translating trends into wearable, everyday looks. With years of experience styling friends, contributing to local fashion features, and testing countless outfit formulas in real life, I focus on simple, sustainable choices that make dressing enjoyable again.
On Style Directions, I write about outfit ideas, seasonal trends, wardrobe hacks, beauty tips, and sustainable style — all designed to be accessible and timeless. Whether you want a quick capsule-edit, a fresh take on a trend, or makeup and hair routines to polish your look, I share clear guides, shopping tips and realistic inspiration to help you feel put-together every day.
My approach is practical and inclusive: I believe great style is about fit, proportion and confidence more than labels. I test looks across body shapes and budgets, favour versatile pieces, and highlight ways to extend the life of what you already own. I also spotlight celebrity looks and translate them into wearable options you can recreate with ease.
When I’m not writing or styling, you’ll find me scouting vintage markets, experimenting with sustainable brands, or sipping coffee while sketching outfit combinations. I’m based in the UK and love showcasing seasonal British wardrobes that work for busy, modern lives.
If you enjoy simple, effective style advice that’s kind to your wallet and the planet, you’re in the right place. Follow along at styledirections.co.uk for weekly posts, and feel free to reach out — I’m always happy to hear style questions, collaboration ideas or reader stories.
— Élise Bernard, Style Directions